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Atlanta Real Estate Investment

Metro Atlanta Demand for Home Rentals Skyrocket, Leads to Increased Opportunities for Real Estate Investors

As the real estate market in Metro Atlanta finds its new identity from the aftermath of the market crash during the first decade of this century, one thing is for certain, anyone having a tough time selling their home or looking to re-build their wealth and profit in an unstable economy should consider investing in real estate for the purpose of property management. In fact, with it becoming increasingly harder for home buyers to get approved on mortgage loans, more and more metro Atlanta families are being force to rent rather than purchase. The result is an increased rental market rate, which in turn, means more money and less competition for property owners with real estate on the rental market.

Property management has become a viable and often times very lucrative option to spending an extensive amount of time attempting to sell with no success.

Paige Slyman has been counseling real estate investors with the purpose of property management for over 2 decades. Once he helps his clients find the perfect rental property, Paige also offers his clients first class property management services. Blending his extensive knowledge and expertise of rental rates in and around all of metro Atlanta, costs associated with property management and what his client’s actual mortgage will be each month, Paige has helped hundreds of clients find a home that will not only allow them to profit each month, but eventually profit when ready to sell.

In closing, as the metro Atlanta real estate market works to re-build its housing market, property management is the answer for many investors and home owners struggling to sell their home. Paige Slyman is in expert in advising his clients in the property management process as well as investing in real estate for the same reason. Call him today to determine if property management is the right solution for you and your family.

Contact Paige Slyman for all of your real estate needs at 770.405.0100 x 2 or email us at paige@paigeslyman.com

New Year and New Paige Slyman Website

As we bring an official close to this year, Slyman Real Estate is looking forward to starting next year with a new website which can be found at http://paigeslyman.com/. Our goal was to create a site that truly reflected the Slyman Real Estate brand and could be used as a valuable resource for metro Atlantans in their quest to buy or sell real estate.

As millions of Americans vow to make New Year resolutions, Paige Slyman wanted to take the start of next year as a way to enhance his already legendary client service that the metro Atlanta real estate community has grown to know and love. The first step in that enhancement process was to re-haul the Paige Slyman website. Our second goal is to create even more innovative and informative blogs. If you have questions or topics that you would like for us to write about, please email them to us and we will be happy to address it in future blog posts.

Slyman Real Estate is built on a foundation of trust and loyalty. We strive to create an environment and relationship with our clients that are not only transparent, but also consultative and educational in nature. We want our clients to feel fully informed about their real estate buying or selling process… and we believe the first step in fostering that type of relationship is a website that easy, functional and informative.

In closing, we would like to personally thank our supporters and past, present and future clients. It is our clients that have made us the company that we are today and we are truly grateful for that. This was an amazing year for us and we look forward to an even more successful and happy year and we wish you the same sucess.

Give us a call at 770.405.0100 x 2 or email us at paige@paigeslyman.com

Happy Holidays from Paige Slyman

Dear Slyman Real Estate Clients and Friends –

As we approach the holidays and the beginning of a new year, Slyman Real Estate would like to take this opportunity to thank our clients for their continued support and extend our best wishes this season.

May your holiday season and the New Year be filled with much joy, happiness and success. We look forward to working with you in the coming year.

Happy Holidays!

Paige Slyman

Contact Paige Slyman for all of your real estate needs at 770.405.0100 x 2 or email us at paige@paigeslyman.com

Slyman Real Estate’s Commercial Building Grand Opening and Networking Event

Dear Slyman Real Estate Friends –

After four months of renovations, Paige Slyman of Slyman Real Estate would like to kindly extend a personal invitation to attend the grand opening of Slyman Real Estate’s newly acquired and remodeled commercial building located at 1744 Roswell Road, Marietta, Georgia, 30062.

Please join us in this truly celebratory occasion with an evening filled with networking and fun that includes food, beer, and the famous “Margarita Machine”.

This is a party and networking opportunity that you do not want to miss.

Details are below:

Where: 1744 Roswell Road, Marietta 30062

When: Friday December 16, 4-7PM

Please RSVP at paige@paigeslyman.com.

Thank you for your support and we look forward to sharing this exciting and momentous occasion with our friends, clients and supporters.

We look forward to seeing you on December 16.

Paige Slyman

A Reflection of Gratitude and Thanks

Spending over 2 decades in a career that I feel passionate about has left me with a sense of gratitude and a true spirit of Thanksgiving. I am fortunate to earn a living helping my clients realize their dream of home ownership (or selling their home) and for that I am eternally grateful.

In the spirit of looking at the glass half full rather than half empty, I wanted to take a moment to reflect on what I am grateful for in terms of both my personal and professional life.

My clients are amazing and I am thankful for the trust and awesome responsibility that they have given me. I do not take their belief in my ability lightly. I would like to personally thank each and every one of my clients for giving me a chance to develop a strong professional relationship that is based on integrity and open communication. My goal is to develop long term relationships with my clients and a testament to that goal is that I now have a 95% referral rate. This is truly the best compliment I could receive and I am proud that my clients believe in me enough to refer my services to their friends and family.

On a personal level, I am also cognizant of the fact that my love for my career has been supported and driven by the love I feel for my beautiful wife and children. I am thankful to have such a supportive personal team to give me the strength I need to deliver for my clients professionally. My family is my rock and I am more appreciative than you will ever know for everything they have given me.

On a different note, with most of the world’s news being bleak and dismal most of the time, I feel it is necessary to reflect on some of the good things that are going on in the real estate industry and even beyond.  With historically low interest rates, motivated sellers and buyers and a nation doing everything we can to re-build, now is a great time to be a home buyer or seller. I encourage anyone in the real estate market to focus on the positive aspects of the real estate market and consult with me or your REALTOR ® on ways to strategically overcome the difficult issues facing the market today.

In closing, I am grateful to both my clients and my family. I feel that much has been given to me and therefore much is expected and that is a challenge that I am excited to take on. After over 2 decades being in metro Atlanta real estate, there is nothing else I would rather be doing and for that I am so very thankful. I appreciate all of your love and support.

Best.

Paige Slyman

Give us a call at 770.405.0100 x 2 or email us at paige@paigeslyman.com

End of Season Part 2: Preparing to buy a home

In last week’s blog we discussed what home sellers can do during the approaching holiday season to increase their chances of selling their home in the new year. This week, we would like to shift gears and discuss what actions need to be taken at the end of the year to prepare for purchasing a home in the first quarter.

Historically, February is the 2nd highest listing volume month of the entire year. Many industry experts believe this is because sellers have a propensity to wait to list their property until after the holidays. With that being said, home buyers should be preparing now to ensure that they are ready to move forward with the buying process when they find the home they want to buy. Therefore, one of the best proactive tasks a buyer can do is get pre-approved for their home loan…NOW to prepare for the first quarter home selling season.

In closing, homes  in metro Atlanta are being reduced in price for a “year in clearance” if you will. Now is the time to make sure that you are set up for home buying success by taking the steps to get pre-approved for a loan.  Paige Slyman is an expert is assisting clients in the home buying process. Call him with any questions and to get insight on the best ways to prepare to buy or sell a home.

Give us a call at 770.405.0100 x 2 or email us at paige@paigeslyman.com.

Part 1: Preparing for the next Real Estate Selling Season

As the holidays steadfastly approach, many people who have been unsuccessful in selling their home feel discouraged and perhaps even confused. Year after year, people all over metro Atlanta reach out to Paige Slyman to get his advice on ways they can set their home up for selling success. Think new year, new strategy.

Paige advises that there is 5 options for someone who has struggled to sell their home for a prolonged period of time.

Take a break
If your home has been on the market for an extended period of time without being sold, one of your options is to just simply “take a break” and wait for market conditions to improve. This option is not our first recommendation, but if you are frustrated and tried other strategies perhaps it is time for you to rest, regroup and come back into the market at a later time. Property management is a good option if you are looking to take a break.

Lower your asking price
Lowering your asking price is one of the most effective ways to increase your chances of selling your home. However, it is important to note that it is only advisable to lower your asking price after consulting with your REALTOR®. Your REALTOR® will practice the due diligence necessary to determine what the new price should actually be. They will also take into account what homes in your area are now going for, including foreclosures and short sales and adjust your asking price accordingly.

Change Marketing Strategies
If your current marketing strategy is not working, it is time to evaluate what you are doing right and wrong and make changes. Paige Slyman is an expert in counseling clients on both small and big tweaks to your current marketing strategy that can be implemented to increase your chances of selling. We also recommend visiting some of our previous blogs to get new ideas to enhance your current approach.

Property Management
Property management has become a very popular solution for a home that is having a hard time selling. By taking the home off the real estate market and placing it on a rental program allows you to have someone else offset the costs associated with owning the home, rather than have the home just sit empty. Often times, when homes are placed on property management the home owner can turn a nice profit each month as well, as rental prices are steadily rising. Paige Slyman also offers property management services.

Give Up
Your last option is to give up. However, before you do this, call Paige Slyman and let him come up with a customized and strategic approach to selling your home. Paige has spent over 2 decades guiding metro Atlantan home owners in the home selling process.

In closing, re-evaluation is key to success when selling a home that has been on the market for an extended period of time. Paige is an industry expert in real estate marketing strategy and can put you on the fast track path to selling your home.

Give us a call at 770.405.0100 x 2 or email us at paige@paigeslyman.com

Fall into good home selling practices: Autumn best selling tricks of the trade

The summer real estate season is a distant memory and autumn is officially here. If you keep up with our blogs, you may recall that we have mentioned that statistically, more homes are sold in the spring and summer time than any other seasons. However, that does not mean that you should get down if your home is still on the market. After all, you have a lot of things on your side: historically low interest rates; motivated buyers that are actively searching and you have counsel and real estate representation from knowledgeable real estate professional, Paige Slyman.

As we begin the full transition into another season, we feel it is very important to discuss one extremely crucial real estate selling tactic re-evaluation. If your home has gone through the entire real estate season without being sold, it is imperative that you take an honest look why it has not been a viable contender in the hyper competitive metro Atlanta real estate market.

While statically spring and summer are the busiest real estate selling seasons, many of the same reasons buyers are interested in real estate in those months still exist throughout the year. A savvy real estate seller will evaluate the reasons why their target market might want to buy or not buy during a particular time and strategize accordingly. For example, if you have a perfect home for a family of five in a great neighborhood, your target market might be a young family with school aged kids. It might make logical sense that your target market would prefer to move in the summer time when the kids are not in school. Your strategic approach could be to include extra emphasis on the amazing school district that your home is in. In doing so, it might compel the young parents to “jump” at the chance to buy a home in such a wonderful school district, even if it is while their kids are currently enrolled in school. The moral of the story is this: take what you have and work with it. Play up the amazing things about your home and neighborhood.

Paige Slyman is an industry expert in counseling clients on unique ways to sell your home. If you are in need of selling strategies for your home, you can also review past blogs where we have gone into great detail on various approaches that have been tried and true tricks of the trade for both Paige and his clients. Fall into great real estate practices, and you will definitely increase your chances of selling your home this autumn.

Give us a call at 770.405.0100 x 2 or email us at paige@paigeslyman.com.

Thank you to my family and clients

Recently I was reflecting upon one of the busiest and most successful summer real estate “buying and selling seasons” that I have had in my real estate career.  I was lucky enough to spend much of the past summer real estate season consulting with and helping clients sell or buy their homes. This week, I would like to take the time to thank both my amazing family and incredible clients for allowing me to live my dream and to have a career that I not only love, but that I am truly passionate about.

I would like to personally acknowledge the impact and contribution that my family has had on me, both personally and professionally. It is their unconditional love and support that pushes me to be the best husband, father and real estate professional that I can be. I truly attribute much of my success in my professional life to my wonderful family.

Staying on the same note of giving credit where credit is due, I would also like to personally thank my fantastic clients. During my 15 year career practicing real estate in metro Atlanta, I have had the privilege working with many great people. One of my biggest thrills in my professional life is experiencing the moment that my client realizes they are walking in their future home, and the excitement that  realization brings. I am lucky and honored that my clients entrust me with the awesome responsibility of helping them buy or sell one of the most important and biggest investments of their life: their home.  I am proud to say that 95 percent of my business comes from referrals and I truly consider referrals the biggest and best compliment that I can receive as a real estate professional.

In closing, I recognize how lucky and I am to be surrounded by so many wonderful people in my life.  I wake up every single day grateful for my supportive and dedicated family. I also never take for granted that my clients are the reason that I am able to have a career that brings mejoy and that I am both passionate and excited about.  To both my family and clients: Thank you so much and I look forward to many great things in the future.

Cheers!

Paige Slyman

Your home has been on the market all summer—NOW WHAT??

As we officially close the book on the real estate selling and buying season, many people trying to sell their homes are at a loss as to why their home went the entire prime selling season without being sold. Never fear, that’s why we are here. Paige Slyman is an expert in assessing what his clients have been doing wrong and helping steer them in a new direction that will lead you to home selling success.

Even small changes in your selling approach can yield huge results. For example, did you know that it is imperative that you should update your marketing materials and/or MLS photos according to what the current season? Applying this one simple tactic could very easily cut the time your home is on the market in half.

We recently wrote a blog that discussed the below tips just before the end of the summer real estate selling season, however, because we feel they are so important, we felt that we should incorporate them in a second blog.

Below are some very simple, yet extremely effective tips could make the difference between your home sitting on the market or you getting to say word that anyone selling their home longs to hear, “Sold.”

Maximize MSL Photos, Maximize MSL SEO

MLS listings have the ability to have SEO capabilities. Did you know that MLS puts listings with the maximum number of photos (40 photos to be exact) at the top of all MLS searches. MLS then puts listings in order according to how
many photos are in each listing. For example, if you have 40 photos in your listing you will be at the top of a person’s MLS search results, however, if you have 10 photos you will be closer to the bottom of the search results, and also less likely to be viewed by home buyers.

A picture is worth a 1000 words … or a home that well sell quickly

The most important photo you can have in your marketing materials for selling your home is the picture of the front of the house being sold. With so many homes being placed in the metro Atlanta market, this is crucial in capturing initial interest of prospective home buyers. The internet savvy buyer will only click on “see more photos” if the initial photo is a good one. If you do not catch their attention in the first photo, research shows that often times buyers will pass you by.

The market has spoken…Re-evaluate your asking price

It may be time for you to evaluate your asking price if you have gone the entire season without selling your home. A very wise and almost philosophic approach to this dilemma is a tried and true real estate saying that Paige Slyman has learned to live by, “The market has spoken.” Basically, this means that current market conditions are telling you that your current price needs to be re-evaluated if your home is not selling at the price you currently have it listed as. Paige Slyman is experienced in advising and guiding clients on what home sellers should be asking for considering current real estate market conditions.

Ensure directions, map book and page number is correct

It is essential that you ensure that your directions, map book and page number in your MLS listing or any other marketing materials you have are correct, accurate and clear. It is imperative that you make it as easy as possible for real estate agents to get the information they need to show your home. If you don’t, it is quite possible they will move on and show homes being sold by someone that took the time to make it simple and straight forward. It is also important for your real estate professional to remove negative comments such as “if the listing again shows the home the buyer’s agent will not get full commission.” This is unnecessary and often times angers real estate professionals and turns off potential buyers.

Ensure showing instructions are not appointment only.

It is very important to make sure that your home is not being shown with appointment only. This may be a bit of an inconvenience for you, but in the long run, it will work out to your benefit. Real estate professionals show their clients several perspective homes and if your “appointment” times do not match the schedules of both the real estate professional and their clients, more than likely your home will not get shown.

Use specific verbiage, not general jargon and fluff descriptive words

Most home buyers are savvy, and using words such as “great home” or “wonderfully decorated” is often ignored and viewed as biased fluff. When describing your home, get to the point and give key aspects you know home buyers will find as buying points.

In closing, often times selling your homes requires you to step back and put yourself in the position of both the real estate professionals showing your home and the potential buyers you are looking to entice to choose your home as opposed to the thousands of other homes on the market in the metro Atlanta area. If your home has gone the entire real estate selling season and your home has still not sold, contact Paige Slyman to begin the process of implementing higher level tactics to ensure that your home will sell.

For more information about leasing one of these outstanding office suites, please contact Paige Slyman directly at 770.405.0100 x 2 or email us at paige@paigeslyman.com

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